An Introduction To UX Design And How It Can Help Your Business
An Introduction To UX Design And How It Can Help Your Business

  For many people UX design is a buzzword; a design-ism that is banded around the internet on forums and job boards. A word used by many designers to describe their day job – after all it’s easy to describe yourself as a UX designer, it sounds the part, doesn’t give away too much information and is misunderstood by many; allowing you to maintain a smooth …

Simple Tips To Make More Of Your Company Blog
Simple Tips To Make More Of Your Company Blog

Most websites feature a blog (ours does) yet for many businesses it is an underutilised resource featuring an occasional post written purely to build a few internal links in the hope of giving your key landing pages some sort of boost. If this sounds like you then listen up because I’ve got a couple of simple actionable tips which will help shake the dust off your tired old blog: Regularly …

Penguin 4.0 is here
Penguin 4.0 is here

  The global search giant Google released a new update to their “Penguin” algorithm during September of 2016, dubbed “Penguin 4.0” this algorithm specifically looks at a website’s link profile and determines whether these links should benefit the site or if they’re manipulative. We’ve written about penguin a few times at Pixus – outlining the basics of what it is and how you can safeguard yourself against …

Why You Should Avoid DIY SEO
Why You Should Avoid DIY SEO

SEO in a nutshell SEO or search engine optimisation is fast becoming a household term in business. It’s the act of making your website a great resource for search engines such as Google and Bing. It is a technical area of digital marketing and one which needs to be undertaken by a professional. If at this point you’re thinking “Surely I can find everything I need to …

What Is A Long Tailed Keyword And How Will It Benefit Your Business?
What Is A Long Tailed Keyword And How Will It Benefit Your Business?

We can’t get through the day without hearing the word ‘keywords’ at least ten times. If you’re not familiar with keywords and what they mean then let us explain – a keyword in the context of the services we offer are certain words that people would type into a search engine like Google or Bing that would bring up results based on that key word – …

New Website Woes To Be Wary Of
New Website Woes To Be Wary Of

A website redesign is a great way to refresh your brand’s online presence, but there are a few things you should be wary of to ensure your SEO remains unharmed.

Google Trends; what it is and how to use it.
Google Trends; what it is and how to use it.

Why use Google Trends? Using Google Trends can give you insights into how your target audience is behaving and help you plan ahead, it can also alert you to growing opportunities within your industry. For example if you see that search demand for a particular keyword relevant to your business is growing significantly it is obviously worth investing in your digital marketing campaign to ensure that you …

What Are Brand Style Guides and Why Do They Matter?
What Are Brand Style Guides and Why Do They Matter?

One of the key steps in creating a memorable brand is making sure that everything is consistent. In order for your customers to relate to your brand, everything from colour use to tone of voice has to be cohesive, which is why creating a brand or identity style guide is important. A brand style guide is a document which not only explains the visual elements of …

Pixus Day Out 2014
Pixus Day Out 2014

At Pixus we like to reward our team’s hard work and once a year we take a day out of the office together. This year we returned to Alton Towers again for what turned out to be a fun and tiring day out!

New Year, New Brand!
New Year, New Brand!

There are some exciting changes happening here in 2014, including the launch of the Pixus brand. This post lets you know what to expect as an existing customer of Northwest Online, DCO Internet or WestWindMoves.

Lee Morgan Racing Online
Lee Morgan Racing Online

Exciting new website launch for Lee Morgan Racing. Built on Wordpress, this fully resonsive website design is great for old and new fans alike on any web platform.

Love Ormskirk Online
Love Ormskirk Online

Love Ormskirk was the results of Ormskirk business woman Katie Givens from Pandora’s Box bid for part of the £1 million fund to rejuvenate town centers.  After narrowly missing the main prize Ormskirk businesses decided to launch a project all of their own.  The mobile compliant website was built to showcase local businesses and services and provide the latest offers, news and advice from the Ormskirk business sector. To view the site click here.  

Our Staff Day Out
Our Staff Day Out

At Pixus we believe hard work should be rewarded, which is why we took our hard working staff on a trip to Alton Towers last week. Somehow we managed to catch the last of the good weather and had a great day out.

Google to charge for product search listings
Google to charge for product search listings

Google has announced that it will start charging for it’s product search listings – also know as google shopping.  The change will start in the US in August and although no dates have been announced for UK roll-out it’s likely to follow soon after. Google announced this in the charge structure: All merchants who create Product Listing Ads by August 15, 2012 will automatically receive a monthly credit …