Google updates with Panda 4.0
A new Panda is here, called Panda 4.0. Has your website been affected by Googles latest algorithm update?
Darren |
What Is A Long Tailed Keyword And How Will It Benefit Your Business?
We can’t get through the day without hearing the word ‘keywords’ at least ten times. If you’re not familiar with keywords and what they mean then let us explain – a keyword in the context of the services we offer are certain words that people would type into a search engine like Google or Bing that would bring up results based on that key word – …
Dan |
What is… the Keyword Planner Tool?
The Keyword Planner is a fantastic tool for researching what your customers are searching for. This article explains what it is and how to use it.
Dan |
Getting High Google Rankings With Great Content
Great website content is now one of the most important ways that Google is determining which pages rank the highest. But what does great content involve?
Dan |
What Was Google’s Pigeon Update and How Could it Affect You?
Several websites targeting localised keywords saw their page rankings drop after Google’s Pigeon update. One of our SEO experts explains what we can do.
Jonathan |
Why Local SEO Is Becoming More & More Critical For Small Businesses
As Google becomes more sophisticated, looking to serve searchers with results as specifically as possible, just getting onto the first page Google no longer works for businesses. But why?
Jordan Newton |
What is ‘page speed’ and why is it so important?
Page speed is crucial to the success of your website. If your web page hasn’t loaded within three seconds 50% of users will leave your site, resulting in lower conversion figures and a high bounce rate. Page speed is often confused with site speed however the two are quite different as page speed refers to the speed of an individual page rather than the overall speed …
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Three reasons you need to outsource your SEO
It’s important to keep up-to-date with the constant changes of SEO, and outsourcing that to the right, qualified people is just the answer, here’s why
Taryn Davies |
How to get sales and enquiries from ‘Google My Business’
Despite several changes to structure, interface and name, Google My Business or Google Local…or Google Places is a fantastic starting point for all businesses taking their first steps online.
Why You Should Avoid DIY SEO
SEO in a nutshell SEO or search engine optimisation is fast becoming a household term in business. It’s the act of making your website a great resource for search engines such as Google and Bing. It is a technical area of digital marketing and one which needs to be undertaken by a professional. If at this point you’re thinking “Surely I can find everything I need to …
Dan |
How Schema Can Improve Your SEO, Click-Through Rates And Sales
Schema markup is a new way for Google and other search engines to extract important information from your website. It can help your SEO, click-through rates and sales.
Dan |
How Search Marketing has changed for the better over the last ten years
The internet changes on a daily basis and as a result so does effective web marketing. Over the last ten years strategies employed to ensure that your site ranks well in Google have changed radically. User experience is much more important now than it was then. A great user experience keeps the user on your site for longer thereby reducing your bounce rate and making users …
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Why You Need To Avoid Duplicate Content To Succeed Online
Duplicate content is one of the most common SEO errors we find on the internet. You could have an excellent website and world class marketing but if your website has duplicate content on its pages Google will not look favourably on it.
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New Website Woes To Be Wary Of
A website redesign is a great way to refresh your brand’s online presence, but there are a few things you should be wary of to ensure your SEO remains unharmed.
Dan |
Google Page Speed Update July 2018
At the beginning of the year, Google announced that in July we are going to be seeing a new update that will affect websites that “deliver the slowest experience to users”. This has been branded as the “Speed Update”. Basically, if you have a slow website and you want it to outrank your competitors, then you will need to improve how fast it loads, in order …
Jonathan |