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A bespoke E-commerce website with a host of modules and Google API integration.

Beesley & Fildes

The Client

Established in 1820, Beesley & Fildes is an independent builders’​ merchant based in the North West of England. It has taken nearly two hundred years to turn the once small firm into the large enterprise that it is today. With specialist timber and timber engineering divisions, they are now trading from 11 branches around the North West.

The Beesley & Fildes team tasked Pixus with creating a new E-commerce website that featured custom modules and appealed to both existing and new customers.

How we built

The Solution

With mobile visitors forming the largest percentage of their traffic, it was vital that mobile usability and speed was at the centre of the new website. Data migration was also a key consideration during the project. With a site serving over 35,000 SKU’s and 50,000 images, re-sizing images required both automated re-sizing and compression using Amazon Cloud & Lamba, along with manual image replacement.

Complex postage modules were utilised from the old site, allowing shipping rules to restrict which products are shipped locally or nationally.  Further integration was also required for the branch finder, and so the website was hooked up to the latest Google API in order to help users find the nearest branch to their current location.

Step by step

Our process

During initial discussions, we discovered that a mobile-first website needed to be at the heart of our design, alongside a user-friendly frontend.
With the latest E-commerce technology and custom modules used on the sister site, Whitakers' Garden Centre, staff were already up to speed with the new tech and ensured ease of use.
Data Migration
35,000 product SKU's were implemented and 50,000 images had to be resized and migrated alongside key categories and SEO data.
Testing & Live
With an array of custom functions built over many years and then re-coded into the new platform, testing was vital before the new site was launched.
Integrated with the latest

3rd Party Software

Thinking about

Your Own Project?

If you’ve got an idea for a project, a question, or just fancy a chat, we would love to hear from you. Call us on 0151 426 9977 or contact us to discuss your requirements.

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